|
Gary Bennett is founder of Logit Research, a statistical consultancy formed in April 2004. Gary is an applied Market Researcher with around 20 years experience in the UK MR Industry, including five years in director roles at leading agencies. He has managed hundreds of discrete choice projects across a diverse array of sectors from Pharmaceutical and Medical though to Media and Political applications. He is an advanced user of Latent Gold and has incorporated many of its flexible features into his modelling work. In 2002 he studied at the EPFL in Switzerland, under the guidance of among others, Prof. Daniel McFadden, the Nobel Laureate who pioneered the use of Choice Modelling Techniques.
|